Our client, a leading agency known for working with global brands, is seeking a talented and dynamic individual to join their innovative team. We're looking for a CRM Planner to play a pivotal role in developing and orchestrating CRM strategies, ensuring measurable ROI and client satisfaction.

Key Responsibilities:

• Demonstrate understanding of the client’s strategic goals and deliver communications plans across mid-level projects, optimising them against the client’s strategies.
• Write or provide input into briefs for mid-level projects, producing and presenting briefing documents with a clear strategic approach for creative and analytical teams.
• Display clear, practical knowledge of analytical approaches and methodologies, translating complex information into simplified explanations.
• Create compelling strategic narratives with support from the wider Strategy team, using data and insight at the core of the strategy.
• Input and support the development and ongoing optimisation of annual strategies/plans to deliver against client KPIs.
• Maintain collaborative relationships with agency stakeholders, providing support for team members in other disciplines.
• Own and maintain excellent client-agency relationships with stakeholders up to manager level.
• Support and contribute to conversations with an all-agency team and share discipline knowledge through key principles, industry updates, case studies, and education sessions.

Skills and Experience:

• Good knowledge of CRM principles, channels, and case studies, with a commitment to ongoing learning and growth.
• Excellent understanding of using data-driven insight and behavioral economics for developing strategies.
• Working understanding of Brand & Performance Marketing theories and data-driven CRM’s role within them.
• Ability to create compelling narratives utilising data and insights.
• Proficiency in Microsoft programs (Word, PPT & Excel) and Google Drive equivalents.

Benefits:

• Hybrid work environment – 2 days in the central Bristol office, 3 days optional office/home working.
• 25 days’ annual leave plus a day off on your birthday, increasing annually up to 30 days, plus bank holidays.
• Summer and Festive hours – early finish on Fridays in June, July, August, and one day in December of your choice.
• Contributory company pension scheme.
• Relocation package.
• Bupa dental care.
• Vitality health insurance.
• Social events, including Summer and Christmas parties.
• Cycle to work scheme.
• Employee Assistance Programme offered by Health Assured.
• IPA Membership.
• Creative Industries Membership.

If you are ready to be a part of a thriving agency, contributing to the growth and success of well-known, global brands, apply now.

Ready to apply?

Click the I'M INTERESTED button at the top of this page to log in or register.

This role is with a leading CRM and Data Marketing Agency who work with some of the world's biggest and most recognisable brands. 

You will be responsible for managing key accounts, building strong relationships with clients, leading/motivating a successful client services team and ultimately, delivering exciting CRM, Digital and data-led client projects.

As Senior Account Director, You'll lead a team and work with clients to understand their Data, CRM and Digital business needs and then work with internal agency teams (including Creative, Strategy, CRM, Insight and Campaign Ops) teams to help deliver relevant strategic solutions, programmes and projects.

You will have an opportunity to work with fantastic brands, while growing your career within a leading business.

You will be an excellent team leader, someone who loves to motivate others and champion wide teams to deliver excellence.

This role is based in Central London (Hybrid working available) and paying up to 55k (depending on experience) + benefits and bonus

Skills and Experience:

• Ideally 6+ years experience within a client facing agency role
• Excellent Account Management skills- able to face-off to clients, understand requirements and turn these into briefs for teams within the agency
• A solid understanding of email best practice
• Strong experience with end 2 end campaigns, including deployment knowledge
• Experience of working with stakeholders and helping to create marketing strategies that will drive customer value and engagement
• Salesforce Marketing Cloud experience/or similar platforms knowledge would be advantageous
• Able to organise and implement CRM and Digital marketing campaigns
• Team leadership and project management experience
• A strong understanding of CRM Strategy, Marketing Automation tools, Campaigns and insights

Benefits:

• Flexible working
• Catered lunches Tuesday - Thursday in the office with breakfast.
• 25 days' annual leave, increasing by 1 day per annum at each year anniversary up to 30 days, plus bank holidays.
• Summer and Festive hours – early finish on selected Fridays and one day off in December.
• Contributory company pension with escalating employer contributions.
• Relocation package.
• Bupa dental care.
• Vitality health insurance.
• Social events, including Summer and Christmas parties.
• Cycle to work scheme.
• Employee Assistance Programme.
• IPA Membership.
• Creative Industries Membership.

Ready to apply?

If you are a passionate and proactive Project Manager with a keen eye for detail and a drive to excel in the marketing industry, we encourage you to apply.

Click the I'M INTERESTED button at the top of this page to log in or register.